Joint campaign with CJ CheilJedang and Samsung Card Samsung Electronics together with CJ CheilJedang and Samsung Card ‘replacement with our microwave oven and cuer’ carry out a campaign
The event period is from March 21st to April 30th. During this period, you can purchase Bespoke Cuker at a cost of 50,000 won by subscribing to ‘Samsung Card My Cuker Plan’. In addition, additional benefits worth KRW 300,000 are given, such as coupons for popular products and discount coupons that can be used at CJ CheilJedang’s official mall ‘CJ The Market’. If the consumer wishes, the microwave oven in possession is collected.
‘Replacing our microwave oven with a cuer’ campaign
Bespoke Cuker is a 4-in-1 device that implements all functions of microwave oven, grill, air fryer, and toaster with one cuer. You can easily cook a variety of foods, and you dont need to have each product separately, so you can make the kitchen space cleaner and more comfortable.
‘Multi Cook’ Function, Scancook ‘ automatically sets cooking values such as temperature and time by scanning the barcode of partners food It is a product that is well-received for its ability to cook meal kits and convenience meals faster and more deliciously.
Samsung Electronics started cooperation with CJ CheilJedang in January of this year and introduced a total of 13 menus with recipes optimized for bespoke cookers, and plans to expand to about 30 by April. In addition, through partnerships with various food companies, it is providing about 220 types of exclusive recipes such as meal kits and convenience meals, and can cook a total of 3,000 types of menus.
“Bespoke Cuker is a product that is creating a new food culture through differentiated technology, service and partnership,” said Park Chan-woo, vice president of Samsung Electronics’ Home Appliance Business Division. With this opportunity, we will usher in a full-fledged bespoke cuer era.”