Kakao Webtoon is producing results in Thailand, Taiwan, and Indonesia in conjunction with the TV show. From left to right, the cover of a webtoon in Thailand, Taiwan, and Indonesia. Provided by Kakao Entertainment Kakao Entertainments webtoon rivalry ranked first in transaction amount in Kakao Webtoon Thailand for two weeks in a row, and in Kakao Webtoon Taiwan and Kakao Page Indonesia for three weeks in a row. According to Kakao Entertainment on the 16th, the number of views of the webtoon in-house confrontation surged 10 times in Thailand and 13 times in Indonesia and Taiwan after the drama aired. In Japans Piccoma, the sales of works doubled in the week before the drama aired, and in North Americas Tapas, it ranked second in cumulative sales in the first week of March. In Korea, following last week, it also ranked first in terms of transaction volume. Kakao Entertainment pointed to the excellence of the original IP (intellectual property rights) and delicate translation and localization work tailored to the sentiments of each country as the factors for the global success of the in-house confrontation. It is explained that the setting, cultural and religious differences that are difficult for foreigners to understand were customized for each country, and not only the lines but also the drawings were delicately adjusted. A Kakao Entertainment official said that in the future, based on a solid narrative, we will continue to discover and invest in original IP with infinite potential to create more successful cases such as in-house confrontation.