[Digital Daily Reporter Baek Ji-young] The public subsidy for Samsung Electronics flagship smartphone Galaxy S22 series has increased significantly. It has been about three weeks since the product was launched on the 25th of last month. It seems to be a tough measure due to the performance controversy of the game optimization service and the launch of Apples low-priced smartphone iPhone SE3.
According to the industry on the 21st, the three telecommunication companies have increased the Galaxy S22 series disclosure subsidy to a maximum of 550,000 won. It is analyzed that the sales incentive paid by manufacturers among the publicly disclosed subsidies has been increased. The increase in the notification subsidy was carried out mainly on the Galaxy S22 Ultra, which was the most popular since the time of pre-order.
Previously, the three telecommunication companies offered SK Telecom 87,000 won to 185,000 won, KT 53,000 won to 240,000 won, and LG Uplus 80,000 to 230,000 won, depending on the rate plan. If the increased public subsidy is applied this time, SK Telecom can receive a public subsidy of 480,000 won based on the Galaxy S22 Ultra model.
In addition, KT can receive a subsidy of 500,000 won, and LG U+ can receive a subsidy of 550,000 won. Here, an additional subsidy of 15% is received, respectively, 72,000 won, 75,000 won, and 82,500 won. Accordingly, if you purchase the Galaxy S22 Ultra 512GB model, which has a factory price of 1551,000 won from LG U+, you can purchase it at 918,500 won with a total of 632,500 won in public support.
On the other hand, less than a month after Samsung Electronics launched, the subsidy was significantly increased, and voices of dissatisfaction, mainly from existing buyers, are emerging.