Galaxy A53, pre-order from the 18th… Released April 1st
Factory price 599,500 won, Galaxy A33 release date undecided
Galaxy A53. [Photo courtesy of Samsung Electronics] Samsung Electronics has finally unveiled its new Galaxy A series, an entry-level lineup. The factory price is 500,000 won, but it is characterized by a large-capacity battery and four cameras.
According to Samsung Electronics on the 17th, the company held Galaxy A Event 2022 at 11 pm on the same day and unveiled the Galaxy A53 and Galaxy A33. Both products are 5G models. The Galaxy A series is Samsung Electronics entry-level lineup with excellent price-performance ratio.
The Galaxy A53 will take pre-orders from the 18th to the 24th. The official release date is April 1. The Galaxy A53 is available in three colors, blue, black, and white, as self-sufficient and as a model from three mobile carriers. The price is 599,500 won. However, the release date and price of the Galaxy A33 have not been decided yet.
Galaxy A53 and Galaxy A33. [Photo courtesy of Samsung Electronics] Although it is an entry-level product, both products support camera performance comparable to that of the premium lineup. First of all, the Galaxy A53 is equipped with a 64-megapixel primary camera with OIS and a rear quad camera. The front camera is 32 megapixels. The Galaxy A33 is also equipped with a quad camera, such as a 48-megapixel primary camera with OIS, and a 13-megapixel camera on the front.
In particular, the evolved night mode of this new product minimizes noise by automatically synthesizing up to 12 photos after shooting. Even when shooting video in low-light conditions, the frame rate is automatically adjusted to get clearer results.
The screen sizes of the Galaxy A53 and Galaxy A33 are 6.5 inches and 6.4 inches, respectively. The battery for both models is 5000mAh, which is the same capacity as the 1.5 million won Galaxy S22 Ultra model. In addition, it supports 25W super-fast charging and is equipped with Corning Gorilla Glass 5. It is also waterproof and dustproof with an IP67 rating.
In addition, this new product safely manages users personal information and data with strong security features. Samsung Knox, Samsungs security platform, is installed as standard, and users photos, notes, and apps can be stored in an encrypted secure folder.
At Samsung Galaxy A Event 2022, broadcaster Somi Jeon is introducing the Galaxy A series. [Photo = Samsung Electronics] Samsung Electronics MX Business Manager Roh Tae-moon said that everyone should be able to enjoy superior mobile technology in their daily life, and said that the new Galaxy A series will provide Galaxys excellent and innovative mobile experience more valuable.
Meanwhile, since 2018, Samsung Electronics has been putting special efforts into the Galaxy A lineup, such as applying new technologies first.
In terms of number of units sold, the Galaxy A series is far more than Samsungs premium lineup S and Z series. According to market research firm Counterpoint Research, Samsungs Galaxy A12 was the only top 10 best-selling smartphone in the world last year.
The industry expects that the Galaxy A53 will continue to compete with Apples third-generation iPhone SE in terms of price and features. The third-generation iPhone SE is priced at 590,000 won. Pre-order is from the 18th, the same day as the Galaxy A53, and the official release date is the 25th.
[Data provided by Samsung Electronics]